Davis Designs is a web design agency who in need of a logo design that she could showcase to the world. Her goal was to attract more clients who leaned more towards a feminine design style, which Davis Designs holds.
PROBLEM: Creating a unique and minimal logo design and website.
SOLUTION: We decided to move forward with a very elegant and feminine font. The icon showcases an elegant "splat" look - which is meant to give a feel of creativity and innovation. To balance the feminine feel of the typography and icon, we focused on cooler colors, which brought a touch of masculinity.